Guam Visitors Bureau hosted a special Håfa Adai Pledge ceremony on the beach to recognize Guam’s talented local musicians and artists who took part in the opening weekend of the Guam Summer Beach Fest last Saturday, July 16, at the Gov. Joseph Flores Memorial Park (Ypao Beach) in Tumon.
GVB welcomed The John Dank Show, a progressive rock reggae band that culminated their four-week U.S. cities tour with their performance at the Guam Summer Beach Fest, and The Dolls, an all-female Pop/Hip Hop band that wrote the original Guam Summer Beach Fest song Hot, Hot, Hot (For You) as the program’s newest members.
The Håfa Adai Pledge program is the cornerstone of the Guam Visitors Bureau’s local community branding campaign. In its seventh year, the Håfa Adai Pledge program has grown steadily in the number of participants as well as the commitment of individual pledges. In March of 2016, GVB reached a significant milestone, welcoming its 600th pledge, representing more than 32,500 individuals from private businesses, government agencies, non-profits and other organizations that have joined the Håfa Adai Pledge program.