{"id":185639,"date":"2014-11-21T04:00:39","date_gmt":"2014-11-20T18:00:39","guid":{"rendered":"http:\/\/www.saipantribune.com\/?p=185639"},"modified":"2014-11-21T04:00:39","modified_gmt":"2014-11-20T18:00:39","slug":"best-sunshine-unveils-transformative-campaign","status":"publish","type":"post","link":"https:\/\/www.saipantribune.com\/index.php\/best-sunshine-unveils-transformative-campaign\/","title":{"rendered":"Best Sunshine unveils transformative campaign"},"content":{"rendered":"<p>Sustainability, community, beautification, and environmental awareness are core values behind a long-term, sustainable partnership between a company, its government and its people. The latest initiative of the conglomerate behind Saipan\u2019s soon-to-rise multi-billion integrated resort complex aims to prove its commitment to the people of CNMI.  <\/p>\n<figure id=\"attachment_185644\" aria-describedby=\"caption-attachment-185644\" style=\"width: 150px\" class=\"wp-caption alignright\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.saipantribune.com\/wp-content\/uploads\/2014\/11\/BSI-beautification-pix-150x150.jpg\" alt=\"Participants of Best Sunshine International Ltd.&#039;s &quot;Beautification Campaign&quot; join BSI chief executive officer Mark Anthony Brown and Senior Vice President-Corporate Marketing Jacqueline Wu, center, following the launch yesterday of this transformative initiative that is aimed at the\u00a0long-term care and protection of the natural environment. (Contributed Photo)\" width=\"150\" height=\"150\" class=\"size-thumbnail wp-image-185644\" \/><figcaption id=\"caption-attachment-185644\" class=\"wp-caption-text\">Participants of Best Sunshine International Ltd.&#8217;s &#8220;Beautification Campaign&#8221; join BSI chief executive officer Mark Anthony Brown and Senior Vice President-Corporate Marketing Jacqueline Wu, center, following the launch yesterday of this transformative initiative that is aimed at the\u00a0long-term care and protection of the natural environment. (Contributed Photo)<\/figcaption><\/figure>\n<p>Best Sunshine International Ltd., which is set to build a $7.1-billion mega integrated resort complex on the island, is jumpstarting a series of events in preparation for the massive tourist influx expected by the year 2016 when BSI opens its first tourism project. <\/p>\n<p>As early as this week, the group is launching the initiative called \u201cBest Sunshine\u2019s Beautification Campaign\u201d that is centered on sustaining the islands&#8217; premier economic engine: tourism. Today marks the first day of the project.<\/p>\n<p>Considered a transformative initiative, this campaign, along with the $10 million CUC voucher that benefited 15,615 residential accounts, form part of BSI\u2019s comprehensive long-term contribution to be the island\u2019s corporate partner that supports the universal value, principle, and hope to inspire residents to take on social responsibility and advocacy for long-term care and protection of the natural environment. <\/p>\n<p>The Beautification Campaign involves the cleaning up and preservation of the island\u2019s top tourist sites, with a goal of driving tourism while at the same time drawing attention to BSI\u2019s message of environmental awareness. <\/p>\n<p>The campaign recorded 196 people who signed up during the initial period. All candidates who signed up attended interviews and was assigned to a 12-day cleanup exercise that started today until Dec. 5, 2014. They range in age from 16 to 62 and come from multiple cultures: Chamorro, Carolinian, Filipino, Indian, Palauan, Chinese and Singaporean. Each day there will be about 30 to 35 people assigned to a designated location. By demonstrating BSI\u2019s token of goodwill, eligible participants will receive $7.50 an hour by participating in the project.  <\/p>\n<p>\u201cThis project is one of Best Sunshine&#8217;s additional contributions to the local community in addition to the $10 million CUC voucher,\u201d said Jacqueline Wu, senior vice president, Corporate Marketing. \u201cWe are here for the long term, we are here for good. As a corporate citizen, we have our obligation to contribute to the betterment of Saipan.  We listened to those valuable opinions and we answered. And we, the people and BSI, have to work together as a team.  Involving our local residents is critical to ensure the success of our community projects. We would like them to commit to the sustainability of this project because in the end, everyone can benefit from a better environment, a better community.\u201d<\/p>\n<p>\u201cFrom the opinions we gathered today, all participants were pleased with participating the campaign and all are welcome to future involvement in BSI\u2019s community projects. This is a great inspiration for us,\u201d Wu added.<\/p>\n<p>BSI\u2019s parent company, Imperial Pacific International Holdings, recently unveiled details about its five-phase development plan, which will include a total of 4,252 rooms, 300 villas, a 1-km retail street, a massive themed entertainment complex, 1,600 gaming tables and 3,500 slot machines.  <\/p>\n<p>\u201cWith this massive scale of development, there will be thousands of direct and indirect jobs created. The variety of job functions will awe everyone in the region: from hotel officers, golf course manager, engineers, theatre lighting operator, to water park ambassadors feeding dolphins or logistics handlers for the biggest names in Sports and Entertainment. Hence, to prepare our current workforce and future generations, one of the key areas BSI will focus on is education and training, beyond environmental protection,\u201d Wu said.<\/p>\n<p>The projected $7.1-billion price tag will surpass the budget for other mega casinos in Las Vegas or Singapore, as well as the upcoming Entertainment City project in Manila, Philippines. By then, the BSI integrated resort project is envisioned to rise as a landmark entertainment and recreation destination in the Pacific region. <em>(BSI)<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sustainability, community, beautification, and environmental awareness are core values behind a long-term, sustainable partnership between&#8230;<\/p>\n","protected":false},"author":28,"featured_media":185644,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[900,4],"tags":[1311,49,186,67],"class_list":["post-185639","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured","category-local-news","tag-bsi","tag-cuc","tag-initiative","tag-people"],"_links":{"self":[{"href":"https:\/\/www.saipantribune.com\/index.php\/wp-json\/wp\/v2\/posts\/185639","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.saipantribune.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.saipantribune.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.saipantribune.com\/index.php\/wp-json\/wp\/v2\/users\/28"}],"replies":[{"embeddable":true,"href":"https:\/\/www.saipantribune.com\/index.php\/wp-json\/wp\/v2\/comments?post=185639"}],"version-history":[{"count":0,"href":"https:\/\/www.saipantribune.com\/index.php\/wp-json\/wp\/v2\/posts\/185639\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.saipantribune.com\/index.php\/wp-json\/wp\/v2\/media\/185644"}],"wp:attachment":[{"href":"https:\/\/www.saipantribune.com\/index.php\/wp-json\/wp\/v2\/media?parent=185639"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.saipantribune.com\/index.php\/wp-json\/wp\/v2\/categories?post=185639"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.saipantribune.com\/index.php\/wp-json\/wp\/v2\/tags?post=185639"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}