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![\"E](\"http:\/\/www.saipantribune.com\/wp-content\/uploads\/2015\/10\/E-Land-pix1.jpg\")
<\/a>\n\u201cWe’re not only seeking to develop the site, we are also trying to bring tourists from other destinations,\u201d Park said, speaking through interpreter Ted Jung, director of sales and marketing.<\/p>\n
E-Land said they are not only focusing on the Korean market.<\/p>\n
\u201cWe are not only looking at the Korean market because E-Land has a tour agency and also we have an MOU with the largest travel agency in China,\u201d Park said.<\/p>\n
Jung said that Park is working on operating charter flights from China directly to Saipan so that they \u201ccan boost the high end level of customers from China.\u201d<\/p>\n
E-Land officials also pointed out that the Chinese market has a much bigger population than Korea and there are 30 times more business opportunities in China.<\/p>\n
However, to increase the influx of quality tourists to Saipan, E-Land recognizes the need to add more activities that will attract high-end tourists.<\/p>\n
\u201cTo enhance [and] increase the number of visitors to Saipan, it needs a lot of effort. E-Land wants to try to help the government agency to bring those people. In order to do that, we need to develop and conceptualize a lot of activities in the island for them,\u201d Park said.<\/p>\n
Marianas Visitors Authority managing director Perry Tenorio shares the same view.<\/p>\n
\u201cIt\u2019s very important that we not focus on mass tourism but focus on quality tourism. I think with the additional new properties on the island we can maybe attract more high yield visitors to the island,\u201d Tenorio said.<\/p>\n
\u201cI think this is a step in that the direction: to bring in the higher level of tourists in the island,\u201d he added.<\/p>\n
Tenorio said he looks forward to the eventual opening of Kensington on Saipan.<\/p>\n
\u201cWe saw an example of the property [on] Jeju Island and frankly I\u2019m very excited to see that kind of development in the CNMI,\u201d Tenorio said.<\/p>\n
Park said she doesn\u2019t worry about the decreasing number of tourists in the CNMI.<\/p>\n
\u201cI don\u2019t worry. I never worry. We will bring those customers to the CNMI so I\u2019m more excited than worried,\u201d Park said.<\/p>\n
Not interested in casino<\/p>\n
When asked, E-Land Group officials said they are not interested in investing in the casino business.<\/p>\n
\u201cE-Land has never invested money in that business or casino. \u2026E-Land is looking for new business and to expand the business,\u201d Park said.<\/p>\n
The Korean company, which started as a 6.6 square-meter cloth shop named \u201cEngland\u201d in front of Ewha Woman\u2019s University in 1980, has grown to a conglomerate.<\/p>\n
In 2014, its biggest business was in the fashion and retail industry with 150 brands and 17,000 stores. Other businesses are fashion and beverage with 24 brands and 650 stores, hotel and resort with 20 branches, department store and outlet with 50 branches, theme city with two brands, and entertainment with two brands.<\/p>\n
E-Land\u2019s main approach is to seek growth through a merger-and-acquisition (M&A) strategy.<\/p>\n
With its many businesses not only in Korea but also in China and all over the world, E-Land promises to contribute to the economy where it has businesses.<\/p>\n
\u201cE-Land is not a company whose goal is to make money in each destination and then bring the money back to Korea,\u201d Park said. \u201cE-Land group is the company that has the management policy that we must contribute 10 percent of the total profit back to society.\u201d<\/p>\n
The group, which owns Coral Ocean Point and Pacific Islands Club Saipan, will be opening Kensington Hotel Saipan in the former Palms Resort in Marpi next year.<\/p>\n","protected":false},"excerpt":{"rendered":"
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