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Mobil, Continental launch Smile rewards
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Posted on Jun 24 2005
Mobil Oil Marianas Inc. and Continental Airlines launched yesterday a joint program allowing motorists to earn reward points for every dollar they spend on gas.
Under the Smiles program, Mobil customers will have the flexibility to redeem points earned for gas or mart products at all participating stations on Saipan. In addition, they will have an option to convert points to their Continental Airlines OnePass miles account.
“We are aware that many drivers are value oriented and appreciate convenience. The Smiles program has been tailored with this in mind,” said Jeff Borja, president of Mobil Oil Marianas. “It is easy to use and our customers can start collecting points immediately. We are also offering bonus points until the end of August.”
Interested customers can pick up a Smiles card and application form from any participating Saipan Mobil station. Fill out the application form completely and drop it off at a Mobil station.
Members of the Smiles program will receive 1 Smiles point for every $1 spent on gas.
Smiles points are credited electronically every time customers fill up. Cardholders can also read the total accumulated Smiles points stated automatically on the receipt.
Members can redeem $7 worth of gas for each $250 points or $15 worth of gas for each 500 points.
Each 40 Smiles points can also be converted to $1 worth of mart products, with a minimum redemption at $5 per 200 points. Customers who purchase more than the redemption denomination can pay for the balance.
In addition, each Smiles point is equivalent to one OnePass mile. “All you need to do is opt for auto conversion when you sign up for Smiles and points are converted to miles every month automatically,” according to Mobil.
“That’s one of the great additional draws of Smiles, the ability to earn OnePass miles, as it can provide value on the ground and in the air,” said Borja. “This is an exceptional arrangement between Mobil and Continental Airlines and we are happy to extend the benefits of this arrangement to our customers.”
Smiles points never expire, as long as customers earn points at least once per year. A promotional, 20-percent Smiles bonus points will be awarded until Aug. 31.
