Beijing-based China Central Television or CCTV, the state-owned broadcast giant, has sent a film crew for a documentary on Saipan upon the invitation of Best Sunshine International, Ltd.
“China Central Television is one of the important (communication) platforms (in the world) and is the No. 1 largest national broadcasting network in China,” said CCTV producer Chen Ming. “When you watch CCTV, you will be able to know China better.”
The invitation of BSI is on the heels of this year’s largest travel partnership between the U.S. and China.
Ming and the CCTV film crew will focus on Saipan as a travel destination, capturing the beauty of the principal economic and travel hub of the Northern Marianas. With the broadcast of the Saipan documentary, Ming hopes, it will encourage more tourists to visit Saipan and the rest of the islands.
“This year is the China-U.S. travel year and the media wants to focus on the travel industry. Best Sunshine’s invitation to Saipan really fits into the topic, which is why we wanted to come to Saipan to document and film the island,” explains Ming,
He added, “One of our purpose is to promote Saipan and show its beauty. Another is also to see Best Sunshine’s strategy and the impact of the investment abroad. We want to see the interest between Best Sunshine and the local community.”
The CCTV documentary of Saipan will be featured in one of the TV programs Ming produces called “Waving the Dreams” and is scheduled to air one month following its filming on Saipan. CCTV provides national broadcasting and provincial, municipal, and county TV stations broadcasting at the local level.
It has a network of 45 channels broadcasting different programs and is accessible to more than one billion viewers.
It also serves as a multimedia outlet that handles various TV programs, movies, newspapers, and online/Internet.
The CCTV team arrived this week for a four-day film documentary that includes visits and filming of multiple tourist and popular sites and activities. Among those would include participating in the Let’s Go Tours Saipan off-road adventure, capturing Saipan lagoon’s undersea beauty through the Saipan submarine, visiting the famed Managaha Island, and attending the BSI Corporate Social Responsibility’s The Village Pride Project event.
Feature interviews are also slated with key government and business leaders particularly with Gov. Ralph DLG Torres, Imperial Pacific-Best Sunshine International majority shareholder Margaret Cui Lijie, BSI chief executive officer Mark Brown, and BSI chief services officer Tao Xing.
“Saipan is spectacular. Best Sunshine is really taking the social responsibility (seriously) here in Saipan and I can tell that BSI together with the local community are getting along with each other,” added Ming. “We are really hoping to promote Saipan by attracting more Chinese tourists to come visit the island. We also want the public to be more familiar with Best Sunshine International here on Saipan.”
Ming added, “Thank you Best Sunshine for the invite and opportunity to be here. We are excited to get to know the culture and the beauty of the island on a much deeper level.” (PR)