The Marianas Visitors Authority has appointed 227 travel agency staff in Japan as Northern Mariana Islands Tourism Ambassadors, following a series of FAM tours to the islands this year jointly sponsored by the MVA, Delta Air Lines, and the Hotel Association of the Northern Mariana Islands.
MVA managing director Chris Concepcion presented the certifications at a ceremony on July 27, 2016, in Tokyo.
“The historic foundation of the NMI tourism industry is based on Japanese travelers, and a continued good partnership with travel agencies in Japan is necessary for the industry to thrive in Saipan, Tinian, and Rota,” said Concepcion.
The appointment ceremony was also joined by Hotel Association of the Northern Mariana Islands chair Gloria Cavanagh.
Tomo Shimada, general manager of the MVA’s Japan office also announced the launch of a 40-day, TV ad campaign to launch after the Obon summer holiday period in the Kanto area. The ad will also be on big screens in Shibuya, Tokyo.
The FAM tours were initiated by Masaru Morimoto, Managing Director Japan of Delta Air Lines, who was quoted by Travel Vision magazine as saying, “You can enjoy beautiful beaches in both summer and winter in Saipan, which is only three and a half hour from Tokyo by a direct flight.”
Morimoto also announced the plan to strengthen the sales of Delta’s Narita-Saipan route, the only regular direct flight between Saipan and Japan. (PR)